Ideas

Web or native app, why not the best of both?

Web or native app, why not the best of both?

The impact of announcements from Google I/O is starting to take root with developers all over the world.

Last week at the Google App Insider event in London, brands and agencies learned more about the product announcements, from product owners themselves.

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WWDC 2016 Keynote: Major Announcements

WWDC 2016 Keynote: Major Announcements

Some of our iOS developers are in San Francisco this week for the annual Apple Worldwide Developer Conference (WWDC), where the company announced some big changes and exciting enhancements.

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Join us at London Tech Week

Join us at London Tech Week

London Tech Week kicks off on the 20th of June, taking place over seven days, with over 220 events across 140 venues all across the English Capital.

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Transforming Live Events Through Innovation

Transforming Live Events Through Innovation

An innovative layer of technology is an increasingly crucial element for event success. As the world becomes more and more connected, event organisers have new opportunities to create ‘wow’ moments and deeper engagement with visitors and customers, ultimately increasing sales.

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Location is hugely interesting but context is the key

Location is hugely interesting but context is the key

Over the last few years, advertisers have truly begun to realise the value of mobile in the marketing mix. There are now few questions around the actual value of mobile advertising and it is considered a powerful tool in a marketer’s arsenal.

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Live from The Next Web in Amsterdam

Live from The Next Web in Amsterdam

The Next Web conference started with an impressive opening performance by an eleven year old girl named Josefine. She addressed the massive crowd and told a story about her generation using technology differently and how they are the next users and customers for all of the attendees.

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We take home another three MOMA awards!

We take home another three MOMA awards!

Last night was another exciting evening for Somo at The Drum’s MOMA awards ceremony. After being nominated for several awards, we are delighted to come back to the Somo HQ with three awards in our hands.

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Google I/O 2016

Google I/O 2016

Intelligent assistance, apps that don't require downloading, and smartphone-operated VR that detects motion were just a few of the exciting announcements as I/O kicked off for another year in Mountain View yesterday. Below, we've highlighted some of the most interesting updates from Google and what it all...

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Watch out Siri - this Viv demo takes AI to new heights

Watch out Siri - this Viv demo takes AI to new heights

“Will it be warmer than 70-degrees near the Golden gate bridge after 5pm the day after tomorrow?” Try asking Siri. Or don't-- we already did, and her reply was ‘Sorry, I don’t know where that is’.

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